Water Can
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As a response to the proliferation of functional beverages that promise everything, from cognitive enhancement to improved gut health, Water Can was born to remind the world that the only thing we need is water, and without it we just die.
Year
2024
COLLABORATORS
ALVARO BRETEL [EXECUTIVE HEAD OF STRATEGY] + TOM WENBORN [CHIEF CREATIVE OFFICER] + CLAIRE MCMAHON [LEAD DESIGNER]
Services
NAMING, PRODUCT DESIGN, BRAND SYSTEM, BRAND VOICE, BRAND DESIGN
Awards
D&AD SHORTLIST, AGDA AWARDS MERIT
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